by StuartWilks | Jul 25, 2025 | Marketing, Science in Marketing
AI seems to permeate all our discussions these days. Will it help architects design buildings? Can it help contractors keep better records or construct projects? Will it help resolve disputes without the need for expensive lawyers? The list of questions is endless....
by Levi Osahon | Jul 24, 2025 | Marketing
Graphic design principles and thoughtful layouts are strategic tools not just decorative pretty patterns! There is much more thought behind the design and layout of a page than you may think, and this scientific, as well as creative process is often overlooked when...
by StuartWilks | Nov 4, 2024 | ConstructionCast, Marketing
Stuart was joined by Andy Matthews of Andy Matthews Studio, Marie Sparkes of Keating Chambers and Lucy Lomas of Luma Marketing for a discussion on ‘authentic marketing’ in construction. Watch the recording here: Authenticity? Is your construction marketing...
by StuartWilks | Jun 24, 2024 | Marketing
It struck me today that some people aren’t regular users of LinkedIn (remarkable, I know). If that’s you, you might want to know how best to approach it all without looking silly… Good news – not looking silly isn’t hard. Bad news –...
by StuartWilks | Oct 19, 2023 | Marketing, Science in Marketing
So, you’ve got yourself a lovely website, and a nice new LinkedIn account, they probably have basic photos already. But now you need to add some extra images to go with them. What do you do and how do you go about it? More importantly perhaps, what should you...
by StuartWilks | Sep 26, 2023 | Marketing
Good question. What is branding and does your brand image really matter? A lot of people, particularly in the world of professional services, struggle to see the benefit of ‘branding’. Even to us, it’s a bit of a difficult subject. It can be...
