07939 544413 stuart@limeslade.com
Does Brand Matter?

Does Brand Matter?

Good question. What is branding and does your brand image really matter? A lot of people, particularly in the world of professional services, struggle to see the benefit of ‘branding’. Even to us, it’s a bit of a difficult subject. It can be...
Words Matter

Words Matter

The image that goes with this post appeared in a press release from Easy Jet. Possibly the finest example of why words and the way you use them are important. The headline is not to tell you that flights have been dropped from the schedule to Amsterdam. Indeed, quite...
Six Years – Plus Ça Change?

Six Years – Plus Ça Change?

Six Years – What’s Changed? So, it’s been six years. Originally, I thought I’d see if I could make this idea last for six months or so. But it turns out a specialist marketing & BD service with people who understand the sector in which they work is something...